30 May 2012

on the proxy identity

The American citizen is lost, floundering in a sea of substitute identities. It is not really his fault, however – he has learned it from his parents, from television, from his great aunts, step-uncles, and distant neighbors. We lack in this nation even a loose consensus on What It Means To Be An Upstanding And Self-Respecting Individual; no organization has stoop up and said, If you do this and that you will be different from everyone else and not walk around wearing the same shirt bought at the same giant discount retailer as everyone else. Our unique national character is being watered down by those goods as are sold at only a handful of retail locations that can be found in nearly every city, town, and village from coast to shining coast; our individual taste, our very ability to be one-in-a-million, has been substituted for faceless homogenization by corporate marketing committees who make hefty profits by paying overseas manufacturers to mass-produce cheap products featuring pictures of the hottest movies and books and then convincing us through a ceaseless avalanche of advertising to buy them (while lobbying to keep it illegal for the American people to ourselves make our own products printed with the same pictures).

Instead of delving into the nether-regions of our souls, and finding therein peace, or enlightenment, today's American busies himself with memorizing football statistics and with discussing those statistics with others; instead of making sketches or painting a picture of the bright and verdant out-of-doors, he watches hour upon hour of television while his latent artistic ability sits dormant, and unused; instead of educating and understanding himself to the extent that he can make intelligent, non-sports related conversation about a breadth of topics, he purchases – at a significant mark-up – a name-brand motorcycle and the name-brand clothing to go with it. But, it seems, people will choose the path of least resistance every time, doing whatever everyone else is doing and getting really, really mad when someone points out that they are acting as if they were sheep being led to the slaughter. And a slaughter it is – more like a sacrifice – with our best talents wasted on leisure, our best minds ruined by TV, our best personalities crushed by the petty demands of consumption-driven capitalism, our best bodies ridden to oblivion on the backs of terrorism-supporting motorcycles. We may have once been a proud and shining People, but, today, we are little more than clones bought and sold by our avaricious corporate slave-masters; America delenda est.

場黑麥 mentiri factorem fecit

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